On Saturday May 17th, AIGA/NY hosted SMART/MODELS, a one-day conference about various business models for creative businesses.

Prior to the event I had the opportunity to interview some of the participants over at DESIGNY:

Drive Your Design Business: An Interview With Emily Ruth Cohen. Emily talks about the common problems facing small-to-medium sized businesses and offers some guidance to the light at the end of the tunnel.

Stop Making Things Hard on Yourself: An Interview with Jason Fried of 37 Signals. Jason discusses optimizing business for happiness, working 4 days a week and getting by giving – all principles that have come to underline

Teams That Fit: An Interview with Athletics James Ellis and Matt Owens of Brooklyn-based design collective Athletics discuss the scalability and flexibility of their modular business model.

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