We’ve been working diligently for the last several weeks, helping one of our newest clients, Do Something, get the word out about The BRICK Awards. It’s an amazing program that award young people who are actively changing the world. From The BRICK Awards release:
The BRICK Awards, which honors twelve young leaders who identified a problem in their community and then got up off the couch and did something about it, announced today that the show will be broadcast nationwide on The CW April 12 with limited commercial interruption. The BRICK Awards will be produced by Alex Coletti, who has created and produced some of the most memorable moments in awards show history. The show will be sponsored by General Motors and Pepsi and JPMorgan Chase will serve as the official financial services sponsor of the BRICK Awards.
The BRICK Award is the premiere national award for community service. Young people and celebrities are honored in four categories: public health, community building, education & environment, and global impact.
This is the first awards show produced by the newly formed Alex Coletti Productions and the first award show on the new CW Network. Securing a primetime slot on The CW elevates this award—and community service in general—to the same status as other “fame” based awards being distributed this season.
The BRICK Awards puts the spotlight on the young change-makers who have committed themselves to making a difference in the world. By supporting and rewarding young community action ‘rock stars,’ the BRICK Awards is creating a whole new breed of role models who aren’t famous for their fashion choices or their ability to throw a party, but for their dedication to changing the world.
“Other award shows recognize celebrities who can ice skate and people who can sing, it’s about time we honor people who actually do really important good work. I’m looking forward to making these kids more famous than Paris Hilton,” said Nancy Lublin, CEO of the BRICK Awards.
Each of the 12 BRICK Winners will receive a $10,000 community grant to continue their work. Four of the 12 winners will be selected as Golden BRICK Winners during the BRICK Awards show. The Golden BRICK Winners will receive an additional $15,000 community grant for a total of $25,000.